Google+ was on the “to do list” yesterday and with recent news it’s a “must have now” today! Total integration of social and search. Facebook’s social graph and its attempts to permeate Bing and Yahoo have been a work in progress and I believe they could get there but with social and search under one roof at Google the integration will be swift and the course correction will be agile.
With this change, no company who wants to be easily found on the web can ignore or discount social media. If they do, it’s at their own peril and they will go the way of the Dinosaurs. So crusty and stubborn business owners of the world beware of the social media future because it is here!!!!! If you want to fondly remember the good old days, watch “Mad Men.” Then wake up tomorrow morning and call your internet marketing guru ‘cause you’ve got some work to do!