The Future of Blogging, Websites, Multimedia Posts, and Google+ Reviews

Businesses Gravitate to Owned Digital Assets Like Websites and Blogs Instead of Social Media As social media because more noisy, frustrating, and expensive, businesses will start concentrating on their owned digital assets more.  Businesses don't own their space on social media channels and … [Read more...]

Tips to Help Your Company Teach and Communicate Better With Its Prospects and Customers

Does your company do a great job of explaining what it does or what problems it solves? If your company is like most companies, the answer is a resounding NO! or the truth is that you could do a better job. Explaining what it is that you do is the essence of what marketing is and should be. The … [Read more...]

The Future of SEO as Google Continues Their Quest to Give The Best Answers to Specific Questions

Not getting found online can break a business in this day and age. Optimizing your website and social media channels are the way you get found online. The way you optimize your website and social media channels is to provide educational content to those in need of it. This content needs to be in … [Read more...]

Blogging Vs. Paid Search Advertising or Adwords for Small Businesses

You must rate your marketing activities by return on investment to figure where to put your time and money to best use. If you spend $2,000 on adwords and their management each month, the average spend for small businesses who see decent results, and it brings in $4,000 in month then it's easy to … [Read more...]

Seven Things Your Company Can Do To Ensure A Successful Content Marketing Strategy

Successful Content Marketing Needs...  Leadership Buy-In - Leadership must want to be premier thought-leaders in their industry. Leadership That Takes the Time to Get Staff Buy-In - Leadership will need to explain to staff why content marketing is essential.  They will let the … [Read more...]

Should You Start a Blog?

Web-logs (or “blogs) are unique communication vehicles for your business, particularly for branding, relationship marketing and traffic building. You're an expert at what you do and there is no better way than a blog to show it.The Benefits of a creating and maintaining a blog:Increased traffic to … [Read more...]

Now that you have a Blog, how are you going to get people to read it? LINK BUILDING is your Answer.

When developing a successful link-building strategy you need to be social. Use the same behavior online that would be successful offline at a business networking event or at a social mixer. Find out who is in the room (blogosphere), introduce yourself, and participate in the conversation by helping … [Read more...]