Analytics

You can’t manage what you can’t measure. Small businesses seriously limit themselves from improving their web presence when they do not leverage proper analytics.

Web analytics collect information about how many people are visiting your website, where they are coming from and what they are doing when they get there. The data can be used to inform new design direction, measure the effectiveness of marketing campaigns and understand how customers interact with your brand.

Main Street Marketing's Analytic's Plan

  1. Identify business goals

  2. Define conversions

  3. Implement analytics

  4. Take action based on the data